I'm not going to be any help with this ID; I can agree that it resembles
Baccharis sp.
What I can attest to - and might go so far as evangelize about - is that Edgewood NM is the home of the best pizza I have ever had while on vacation! Give a big shout out to Pizza Barn!
October 2022, while on the long road back to Kentucky, we stopped in there for lunch after pulling out of Bernallilo. Lots of good choices; we picked two styles - the Greek and the Spinach Deliziosi. Well, maybe it was the desert dust still in our lungs, the fact that we had to make Oklahoma by sunset, or maybe the prospect of having to go back to work in a few days - but we never enjoyed a pie so much in our life. Got the Green Chile Garlic Cheese Bread, too. To Die For!
We still talk about it, now almost a year later. They have a decent range of draft beer as well, and a lot of swag - of which I should have purchased some. Can't wait to get back out there.