What will they think of next? In an ever-expanding desire to reach a broader market for their products, a Dutch flower company has created the first “glow-in-the-dark” cut flowers.

Freshly cut roses and chrysanthemums are treated with a chemical that’s reported to be safe for people, plants, pets and the environment. The chemical is invisible in regular light, but in the dark it emits an eerie green glow for several hours before fading.

The roses sell for about $3 per flower -- 50 percent higher than normal -- and are now available in Europe. Ask your local florist when they might arrive stateside.

To learn more about glow-in-the-dark cut flowers, go to: Santa Fe New Mexican.